TestGrowpro

GrowPro Revolutionizing Controlled Environment Agriculture For decades, professional greenhouse farming—leveraging the full potential of Controlled Environment Agriculture (CEA)—has been synonymous with large-scale growers, substantial capital investments, and extensive teams. While undeniably profitable, these operations have set a high entry barrier, leaving smaller-scale farming largely unprofitable—until now. Introducing GrowPro, a solution that changes the game. In the Netherlands, two generations ago, it was small-scale family growers who shaped the foundation of modern agriculture. As farms were passed down to the next generation, they grew steadily—acquiring more land and expanding operations. What started as modest family businesses transformed into multimillion-dollar enterprises. Today, large-scale consolidation companies dominate the fresh produce market, often owning hundreds of acres of greenhouses. While there is room for mass-produced commodity vegetables, the demand for niche, locally-grown produce is growing. Consumers want fresh, high-quality vegetables with a local story—and that’s where GrowPro comes in.